The Only All In One Platform For Athlete Development

Game Plan is a software platform that helps athletics organizations deliver online education, mentorship and career services to support their athletes through every step of their developmental journey.

Guiding 100% of athletes through 100% of their journey.

Game Plan works with athletics organizations of all sizes to help them guide their athletes through every step of their developmental journey.


Athletics Organizations



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Game Plan has provided a format to keep track of jobs opportunities and companies looking to hire our student-athletes. It acts as a one stop shop more specifically tailored to the student-athletes’ needs, and provides a unique platform where our student-athletes can find resources.

Cathy Wright-EgerJohn Wooden Leadership Advisor at Purdue

The NBA G League prides itself on its ability to provide players with best in class opportunities not only to take their games to the next level, but to prepare them for their professional lives after basketball. We’re immensely proud of our education program and partner with ASU and Game Plan to elevate our players now and into the future.

Malcolm TurnerPresident | NBA G League

Using Game Plan as the foundation for our curriculum and for program management, we’ve built a multi-year program integrating development throughout each stage of the student-athlete experience. Leveraging Game Plan’s self-awareness tools partnered with having pivotal conversations earlier is a big part of what’s driving our program.

Leigh FutchDirector Student-Athlete Development | University of Georgia

Game Plan has been a tremendous asset to our communication with current and potential commercial sponsors. By offering them an opportunity to have access to our student athletes through this program, we are able to engage in more productive negotiations for long-term relationships.

Stephen DolanAssistant Commissioner | Big South Conference

As one of the first Student-Athlete Development programs to deliver career services, we are looking forward to leveraging Game Plan’s Career Marketplace features not only to connect student-athletes with high quality employment opportunities, but we’ve found a unique opportunity for our athletic department to use the tools as a basis for our employer relations management and sponsorships.

Jim PignataroExecutive Associate Athletics Director | Michigan State University

Game Plan has been a very effective way for us to help enhance the growth of our players. It has allowed our coaching staff to deliver important messages that center around key areas of their college experience and also what it will take for success after graduation. I feel like this helps echo and support things that we consistently talk about but delivers it in a different but very high quality way.

Dr. Brett ReedHead Men’s Basketball Coach | Lehigh University

Game Plan has made complying with the new NCAA [sexual violence prevention] legislation very easy. I was able to assign my student-athletes modules and they are able to complete them on their own time.

Danielle MorrinDirector of Life Skills | East Carolina University

We use Game Plan here at the University of South Dakota, it's like having another staff member to help us with career planning with our student-athletes!

Colleen EvansDirector of Student-Athlete Success | University of South Dakota

At the very beginning of the year, we were able to create a course that allowed the student-athlete to test their knowledge of our student-athlete handbook. We were able to get 100% completion of the course, which equates to all 240 of student-athletes viewing and comprehending the information in the student-athlete handbook.

Cole HendersonCoordinator of Spartan Academic Support Services

Game Plan has proven to be a valuable recruiting tool. The department has been able to highlight to prospective recruits and parents the University of Maine’s commitment to improving outcomes for Black Bear Student-Athletes in their sport, the classroom and after graduation.

Ann MaximDirector of Academic Services for Student-Athletes | University of Maine

Game Plan’s professional development program is exactly what we have been looking for to enhance the quality of the student-athlete experience and ultimately prepare student-athletes for life beyond college. Its broad range of online initiatives allows us to customize a comprehensive program for our student-athletes without placing additional demands on their already busy schedules.

Stephanie BalleinSenior Associate Athletic Director / SWA | Radford University

Game Plan is an online learning, mentorship and career services platform that helps athletics organizations deliver comprehensive athlete development programs to support their athletes and enhance their brand.

eLearning Curriculums & Assessment Instruments

Game Plan’s eLearning courses and assessment instruments are designed uniquely for athletes. Our learning resources give athletes the flexibility to complete certain aspects of developmental programs online and in their own time.

Virtual Career Services

Game Plan’s Virtual Career Services tools help athletics organizations build and manage relationships with alumni, sponsors and other employers to unlock career opportunities for their athletes.

Virtual Mentorship

Game Plan’s Virtual Mentorship tools give athletics organizations a place to foster and manage relationships with alumni and other mentors to support their athletes and unlock new opportunities for development.

Branding & Recruiting Assets

Game Plan’s branding and recruiting assets help athletics organizations showcase their athlete development initiatives, set themselves apart and attract high-caliber athletes.

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