AthLife and Game Plan partner for career development education

Game Plan, powered by BridgeAthletic is excited to announce a partnership with AthLife, a premier organization specializing in career development for elite athletes. This collaboration will bring AthLife’s expert resources and programs to the Game Plan platform, empowering student-athletes to succeed both in and out of sport.

AthLife’s education is built on decades of experience working with athletes across all levels of competition. AthLife equips student-athletes with the tools to navigate their academic, athletic, and professional journeys effectively by addressing critical areas such as career readiness and life skills development.

“AthLife is excited to partner with Game Plan to deliver thoughtfully curated educational programs that support the career development of student-athletes. Our mission is to empower student-athletes with the fundamental skills needed to navigate their post-athletic career journeys successfully. Through the Game Plan platform, powered by BridgeAthletic, student-athletes can access meaningful and convenient content designed to enhance their personal and professional growth.”
- Maria Krauel, AthLife Sr. Director, Partnerships

Through Game Plan’s Learning platform, student-athletes will have access to 11 AthLife educational programs, including Communication Etiquette, Creating a Cover Letter and Resume, Exploring Career Conversations, Gaining Experience, Interview Prep, Make your Network Work, "Tell Me About Yourself,” The Art of Professional Dress, Tips and Tricks for Effective Job Searches, Utilizing AI for Career Development, and What is Your Social Media Brand?

With content focused on career planning, life skills, and personal development, this partnership and the AthLife education ensure that student-athletes are prepared for opportunities and challenges beyond their athletic careers.

ABOUT ATHLIFE: Established in 2004, AthLife is a privately owned company that holds service contracts with many sports and entertainment properties, including major professional sports leagues and unions through its renowned athlete professional development services vertical. AthLife’s team of certified career and education advisors empower elite athletes toward their professional development goals. To learn more, please visit athlife.com

ABOUT GAME PLAN, Powered by BridgeAthletic: Game Plan is the leading provider of athlete development software in the country. 875+ athletic organizations leverage Game Plan’s suite of learning, career, and analytics products to create cultures of team engagement and support for their athletes. With over 240,000 courses completed annually, our comprehensive Learning courses equip athletics departments and conference offices with management and insight tools to ensure outstanding experiences and outcomes with unmatched accessibility. To learn more about Game Plan, please visit wearegameplan.com.

ABOUT BRIDGEATHLETIC: BridgeAthletic is the world's leading strength and conditioning solutions provider for coaches, trainers, and athletes. Bridge's market-leading solution allows coaches and trainers to leverage the power of technology and data to revolutionize how performance programs are designed, delivered, and tracked for athletes. BridgeAthletic provides the most rigorous training environments, including over 9,000 elite sports teams across every major professional league and Power 5 NCAA conference, tactical organizations, and national governing bodies. Thousands of private trainers have chosen Bridge to provide precision training and monetize their programs via the Bridge Online Store and e-commerce tools. To learn more about BridgeAthletic, please visit www.bridgeathletic.com.