Position Employer Brand Equity to Educate, Elevate, and Enhance the Journey of the Athlete.
By positioning your employer brand to engage athletes you will develop a relationship with a valuable talent pool and skill set of student-athletes. As a result of being a highly-desired employee, student-athletes consequently have minimal opportunity to engage employer brands due to the aspects that are differentiating: practice, training, competition, and other commitments on and off the field.
Game Plan provides your brand an opportunity to engage the journey of the athlete through recruitment marketing. Game Plan’s unique access to athletes over the course of their collegiate career is unmatched in the industry. Game Plan’s mobile-enabled SaaS platform provides your brand center stage to engage a uniquely qualified captive talent pool that is eager to transition their skills to the workforce.
Opportunities for Employer Brand Engagement
Game Plan’s SaaS Platform includes options for brand engagement, talent acquisition, and virtual events.
Basic Subscription
Targeted Approach: Targeted audience based on grad year, major, geography, school, etc
Job board: Post and update roles from seasonal internships to full-time positions
View tracking: Check who’s seeing your jobs and adjust to reach the right prospects
1-click call to action: Make it easy for desirable candidates to start their journey with you
Premium Subscription
All basic benefits: Enjoy database access, job board, view tracking, and 1-click apply
Branded landing page: Showcase your" business, company, story as an employer
Page-visit tracking: Boost recruiting analytics with key landing page metrics
Applicant tracking: Recruit and monitor your candidates from a single location
Dashboard: Improve ease and efficiency by checking multiple data sets at a glance
Advertising: Strengthen promotion of your job postings and overall business
Align your EVP with the Journey of the Athlete, Expand Employer Brand Recognition, Strengthen Talent Acquisition.
Thanks to Game Plan's athlete engagement via eLearning services that begin as early as high school, we build relationships with athletes throughout their entire journey. As a result, we understand the athlete, how they engage, and connect with employers. We have funneled this insight into a turnkey SaaS platform that optimizes your brand engagement with diverse and premium talent.
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Dedicated Pipeline
Game Plan is singularly-focused on athletes, reaching more than any other portal
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Brand Exposure
Spotlight your business among thousands of job seekers in a valuable, hard-to-reach niche
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Built-for-Purpose
Every spec is designed to connect employers with candidates in as few steps as possible
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Accessible
Engage prospects through the tech-forward channels and devices they’re already using
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Intuitive Interface
A straightforward, sortable database makes it easy to find the results you’re looking for fast
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Targeted
Refine searches through advanced criteria such as skills, location, school, GPA, etc.
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Measurable
Factor an unmatched depth of engagement data into your strategy and decision-making
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Flexible
Shape Game Plan to your budget with a cost-efficient, flexible payment model
Maximize Engagement through Brand Sponsorship
Become a full Game Plan Sponsor to maximize employer brand penetration. You’ll work with our EdTech experts to deliver eLearning content to tens of thousands of athletes, gaining a one-of-a-kind connection to a grateful audience in return. In other words, do well by doing good.
- Co-develop branded content that resonates with today’s athletes
- Diversify your touch points across Game Plan’s all-in-one ecosystem
- Leverage content to steer recruits directly to your dedicated page and job board
- Accelerate the hiring process by helping qualified recruits understand your business
- Become a more attractive employer by proactively supporting their development
- Gain an immediate competitive advantage within a high-caliber employee segment
Game Plan Empowers Employer Brands to Engage Athletes Where They Are
Game Plan places a brand engaged ahtlete pipeline …Game Plan supports the journey of the athlete beginning as early as high school. For some, “the” transition to the professional world does not leave the playing field.
We’re there for them, too. Game Plan gives teams, leagues, players’ unions, and other properties the tools to support their athletes’ ongoing development as players and as people. Subject matter covers key needs at the professional level, with advanced measurement functionality ensuring that it clicks and sticks. Then, once their competitive days are over, our career portal is ready to usher them into life after sports as well.
Post Jobs
Post any type of position, which will also be sent to pre-qualified candidates based on their profiles to shorten the timeline
Reach a targeted Audience
Proactively seek out current and former student-athletes who meet your needs, fit your culture, and are ready to make an impact right away
Engage Talent
Download candidate profiles to your ATS and then connect directly through the Game Plan platform they’re already using
Partner success stories
The premier platform for athlete development, Game Plan is being used by organizations of all levels from coast to coast.
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“College is a hard transition for any student – especially for athletes who are expected to juggle practices, meetings and classes... Through this innovative relationship with Game Plan, it’s our goal to meet student-athletes where they are – in an easy-to-access platform that they are already familiar with.”
Learn More
Align Employer Brand with the Journey of the Athlete
On the field or in the board room, athletes know how to win. If you’re serious about raising the bar for your business, then empower your employer brand right now...
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